- Gentle enough for baby, strong enough for the family

- From the #1 pediatrician-recommended baby detergent*

- Cleans better than the leading “Free” detergent

- Hypoallergenic for sensitive skin

- Unscented

- 0% added dyes or phosphates

*2018 survey of US pediatricians conducted by Dreft

Dreft Family Friendly Laundry Detergent is gentle enough for baby, and strong enough for the family 


Dosing Directions:

- For medium loads, fill to bar 1.

- For large loads, fill to bar 3.

- For HE full loads, fill to bar 5.

How to Use:

- Measure with cap

- Use more for heavily soiled loads

- Start washer, add detergent, then add clothes

- Works in all washing machines, high efficiency (HE) and standard (both front- and top-load)

Dreft Family Friendly Laundry Detergent dosing direction: Add half a cap to medium loads, 3 quarters to large loads, and a full cap to HE full loads  

Dreft Family Friendly Laundry Detergent works in all machines, including HE and non-HE waching machines 

Ratings & Reviews

This area allows consumers like you to express their own opinions and comments. Dreft does not represent or warrant the accuracy of any statements or products claims made here, nor endroses any opinions expressed by the reviewer

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4.56/5 (88)
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  • Quality
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89% Recommended

Reviews Text

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This works great!

This works greatThis works great This works great This works great This works great


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I absolutely love this

I absolutely love this smell! It reminds me of that fresh clean baby smell. But I have noticed in the past couple months the smell isn’t the same. Which is disappointing. We’ve been using this since our first daughter was born 6 years ago and still use it for the 2 year old now. Neither of my daughters have had any irritation or skin reaction using this.

Originally posted on

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Miss the old scent

Dreft used to be great for our sensitive skin but now gives me a headache. Will no longer purchase.

Not Recommended


Dreft Team 07/19/2021

We're so sorry to hear that you got a headache with the upgraded scent, and hope your feeling better. We want to assure you that your safety means the most to us, and Dreft is tested to ensure it's still safe for sensitive skin. If you seek the old scent, we recommend using the unscented Dreft Pure Gentleness along with Dreft Pure Blissfuls. When you have a moment, please reach out to us at (800) 436-2229, so we can check in on you and get more information about your experience.